Baggage storage and delivery will be offered at designated service points in Dubai: dnata
Dubai: Passengers arriving at Dubai International Airport (DXB) will not have to wait for their bags; luggage will be delivered directly to passengers’ homes or hotels. Moreover, passengers departing from Dubai can check in and hand off their luggage remotely, fast-track through immigration, and relax in a lounge.
marhaba – a part of Emirates’ travel and airport services arm dnata – has integrated offerings from DUBZ (the baggage technology and logistics company) into its expanding service portfolio, announced Monday.
As part of the integration, marhaba now offers three signature DUBZ services under its umbrella:
Check-In Anywhere allows passengers to check in from the comforts of their home, hotel or office – where check-in agents will issue boarding passes and collect luggage, which is securely delivered to the airport
Land and Leave enables arriving passengers to skip baggage claim entirely, with their luggage delivered to their doorstep within hours of landing
Baggage Storage and Delivery offers travellers flexible short-term or extended baggage storage options, as well as secure same-day delivery across the UAE – ideal for transit passengers, early checkouts or those looking to experience the city baggage-free
Now, travellers can book these services at marhabaservices.com, with baggage storage and delivery offered at designated service points in Dubai. “Combined with its core offerings – including Meet and Greet and lounge access – these services position marhaba as one of the few global providers delivering a fully integrated hospitality journey that extends well beyond the airport terminal,” the company said in a statement.
“We’re seeing a fundamental shift in how people want to travel,” said Jaffar Dawood, Divisional Senior Vice President for UAE Airport Operations at dnata.
According to IATA’s most recent Global Passenger Survey, speed and convenience at airports remain a top priority among travellers worldwide – some 70 per cent of respondents said they would prefer checking in their luggage in advance to avoid long queues.
“Whether it’s a family trying to simplify their departure or a business traveller looking to save time, the demand for seamless airport experiences has never been higher. With this integration, we’re anticipating those needs and going beyond them. It’s about removing friction and giving people back time and peace of mind,” said Dawood.
DUBZ, which was launched in 2016, was acquired by dnata in 2018. The company then launched strategic relationships with flydubai, Saudia Airlines and flynas.
Since dnata acquired a majority stake in DUBZ in 2018, the service has grown year-on-year – particularly among families, business travellers and premium passengers.
In 2024 alone, DUBZ served over 70,000 passengers through its off-airport check-in, Land and Leave, and baggage storage and delivery services – marking a 15 per cent growth compared to the previous year.
In an earlier interview with Gulf News, dnata CEO Steve Allen had unveiled these services and said they would be offered at Dubai’s new passenger terminal. Officials are now hinting at a potential 2032 opening.
“We will target the best possible passenger experience, which will be fully automated, with no queues, using advanced biometrics rather than paper, so that you have a seamless journey through the airport,” Allen had said. dnata is the sole air services provider for airlines operating from Dubai Airports.
Allen said that at the planned $35 billion DWC terminal, “when you get off the aircraft to the terminal, your baggage is already waiting for you, or already sent to your home or hotel.”
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