Idina Menzel’s ‘If/Then’ off to a strong start
John Travolta’s gaff at the Oscars may have helped draw interest to the actress’ new Broadway show
Adele Dazeem may be having the last laugh.
The new Broadway musical starring Tony Award-winner Idina Menzel may have gotten a box office boost after John Travolta mangled the star’s name at the Oscars.
According to The Broadway League, the show If/Then pulled in $909,159 (Dh3.3 million) over its first seven previews, strong numbers indeed for an original show. Publicity from Travolta’s gaffe may have helped draw interest.
The numbers released on Monday also indicate that Denzel Washington hasn’t lost any of his box office pull. His revival of A Raisin in the Sun sold out its one performance, grossing $151,179. And Disney’s new Aladdin is off to a strong start with $826,491 over six previews.
