How Stranger Things is influencing fashion

It’s not just us at Friday getting excited about the new series of Stranger Things, the hit Netflix series that returns on October 27, just in time for Halloween. We shot a Stranger Things-inspired fashion editorial in Stereo Arcade, an homage to the new series’ trailer, which opens in an appropriately ’80s video game arcade.

Watch the trailer here: 

The fashion world has fans of the spooky, Spielberg-esque show centre on a mysterious disappearance investigated by a group of children in small town America. At the recent Paris Fashion Week, Louis Vuitton designer Nicholas Ghesquière sent model Dora Choi down the catwalk wearing none other than a Stranger Things printed T-shirt as part of the his Spring/Summer 18 ready-to-wear collection. The motif T-shirt was worn over a seventies-style shirt and paired with flared pale pink trousers.

It’s no secret the creative director is a fan of sci-fi – he previously incorporated Star Wars Stormtrooper outfits into his collection.

Even high-fashion mags such as American Harper’s Bazaar are getting in on the game, featuring two the show’s male stars Noah Schnapp and Finn Wolfhard in a “strange” clothes fashion shoot.

Eleven gets a look in too: One of the most popular Halloween costumes last year was a version of the female lead, played by 13-year-old fashion plate Millie Bobby Brown, replete with shaved head (or blonde wig) and a childish pink dress. That will have to change this year, as a new trailer released on October 13 shows Eleven with a couple of inches’ of hair grown in during her time in the Upside Down.

Millie got her own fashion magazine spread, too: She stars in InStyle’s November edition, wearing couture dresses on an upside-down set.