Zomato gets board approval to change company name

Zomato Ltd approved to change its name to Eternal Ltd, the company said in a stock exchange filing on Thursday.

The Indian food delivery giant, listed on the Bombay Stock Exchange (BSE), stated in its filing, "When we acquired Blinkit, we started using 'Eternal' internally to distinguish between the company and the brand/app. We also considered publicly renaming the company to Eternal, as something beyond Zomato became a significant driver of our future."

"Today, with Blinkit, I feel we have reached that point. We would like to rename Zomato Ltd., the company (not the brand/app), to Eternal Ltd.," Deepinder Goyal, Group CEO and Co-founder of Zomato, said in the filing to the BSE.

However, the Zomato app will not be renamed, but the stock ticker will change from Zomato to Eternal.

The company now comprises four major businesses: Zomato, Blinkit, Hyperpure, and its logistics arm, Xtreme. A new logo for 'Eternal' was also unveiled, according to a Reuters report.

"Eternal is a powerful name, and to be honest, it scares me to my core. It is a tall order to live up to because 'Eternal' carries both a promise and a paradox," Goyal added.

Zomato went public in July 2021, launching its initial public offering (IPO) at a valuation of over $8 billion.

In June 2022, Zomato acquired Blinkit for approximately $568 million in an all-stock deal, as part of its broader strategy to expand beyond food delivery and capture a larger share of the daily essentials market.

In the UAE, Delivery Hero—the parent company of Talabat—acquired Zomato’s food delivery business in 2019. While the app remains available in the UAE, it now functions primarily as a restaurant listing platform and offers customers deals and discounts through its subscription-based loyalty program, Zomato Gold.