Dubai, UAE: AGI Holding announced a strategic partnership with Grandiose Supermarkets to bring high-quality, authentic food products to consumers across the UAE. The announcement took place during a grand launch ceremony at Grandiose’s Stadium branch in Sports City, attended by Sheikh Salem bin Sultan AlQasimi, Chairman of the Department of Civil Aviation, Ras Al Khaimah, alongside other VIP guests.
Attendees enjoyed an exclusive sampling of AGI’s premium ALLEZZ products—a line of Mediterranean-inspired sauces and appetizers made from natural ingredients—alongside the renowned Royal B Georgian honey, a pure, sugar-free honey capturing the authentic flavors of Georgia.
This collaboration seeks to introduce AGI’s innovative and natural food offerings to UAE’s diverse communities. Both AGI and Grandiose are committed to enhancing the culinary experience in the region by making premium, versatile food options accessible while fostering a deeper connection to Mediterranean and Middle Eastern flavors.
“At AGI, we’ve always been committed to fostering innovation and delivering high-quality products that resonate with diverse culinary traditions. This partnership with Grandiose marks a major step forward in realizing that vision," said Dr Sadeddine Mneimne, Chairman of AGI Holding and Vice President of the International Chamber of Commerce in Europe, Asia, and Africa. "Together, we’re not just bringing AGI Food products to shelves; we’re offering customers across the UAE access to authentic, natural flavors with a modern twist. With brands like ALLEZZ and Royal B, we aim to add value to our customers’ lives through gourmet, all-natural options that enhance everyday meals. We’re excited to work alongside Grandiose to redefine quality food experiences and build a bridge between cultures through taste.”
Manish Sabnis, CEO of Grandiose, shared his enthusiasm: “We are delighted to introduce AGI’s ALLEZZ and Royal B products to our valued Grandiose customers. Our customers appreciate high-quality, authentic flavors, and these premium offerings are a testament to that commitment. By adding these Mediterranean-inspired, all-natural products, we’re enriching our range and supporting healthier, more sustainable lifestyle choices. This collaboration with AGI Holding represents just the beginning of what I believe will be a meaningful partnership, bringing even more unique and high-quality products to our diverse UAE communities.”
The ALLEZZ product line, now available at Grandiose Supermarkets, includes a diverse range of Mediterranean-inspired sauces and condiments, all crafted with natural ingredients and free from additives. These offerings reflect AGI’s dedication to quality and innovation, providing UAE consumers with a premium, natural taste of the Mediterranean.