iPhone 17 launch UAE

IPHONE 17 LAUNCH UAE

IPHONE 17 LAUNCH UAE

iPhone 17 launch weekend sparks retail frenzy in UAE

Upgrade programmes drive 1.5x higher footfall, say UAE retailers

3m read

New Apple iPhone 17 models are displayed at the Apple Store in New York on September 19, 2025.

What it’s like to witness Dubai Mall’s iPhone 17 frenzy

Apple proved its mastery of hype and fan loyalty with the iPhone 17 launch in the UAE

Shoppers flock to Dubai Mall as new iPhone hits stores

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