Unlocking Innovation: How AJMS Global cultivates a thriving culture of intrapreneurship

What sets your leadership style apart, and how do you foster a culture of innovation within your organisation?

My leadership approach emphasises strategic foresight, a problem-solving mindset, and a commitment to quality and innovation. At AJMS Global, we cultivate a culture of intrapreneurship, empowering our team - comprising former bankers, auditors, legal advisors, and regulators - to lead initiatives that drive meaningful transformation.

Our diverse service verticals, including Strategy, Corporate Finance, Tax Advisory, IFRS Advisory, Risk Advisory, AML Advisory, Digital Transformation, FinTech, Insurtech, and RegTech, reflect our adaptability and market relevance. We leverage advanced RegTech solutions like DIGI-COMPLY for AML monitoring and the ADPT IFRS 17 Solution by AInsurTech, a group entity recognised as a Rising Star of RISKTECH-2023 by Chartis Research. This, combined with our strategic expansion in the MENA region and beyond, including offices in DIFC, Abu Dhabi, Riyadh, Kuwait, Bahrain, Jordan, India, Muscat, and the UK, showcases our resilience.

Our entities like Remitex Technologies, DPMS Global, Noor Accounting Services, Fanar Management Consultancy, and the Hayford Integrated Training Institute further enhance our capacity to innovate across financial technology, compliance, and strategic consulting.

Our partnerships with regulators like DFSA, VARA, and Dubai Economy, and academic collaborations with institutions like the University of Dubai and Amity University, enable us to foster a knowledge-driven environment.

How do you see the MENA region evolving as a business hub, and what role does your company play in this transformation?

The MENA region is rapidly evolving as a global business and financial hub, driven by the implementation of advanced regulatory frameworks, digitalisation, and a strong focus on ESG compliance.

AJMS Global is at the forefront of this transformation, offering specialised advisory across IFRS 9, IFRS 17, Corporate Tax, VAT, AML/CFT, and ESG compliance. Our proprietary solutions, such as the gTax solution for Corporate Tax Impact Assessment and AInsurTech’s SMRT Online Portal for SME & Retail, help clients navigate complex regulatory landscapes. We support policy development and enhance regulatory compliance through strategic collaborations with the Foreign Exchange and Remittance Group (FERG, UAE) and research partnerships with Hamdan University. Our RegTech arm, RETL, recognised as a Future 100 Company by the UAE Ministry of Economy, strengthens our role as a trusted advisor across the region.

What strategies have you implemented to enhance customer experience and brand loyalty in an increasingly competitive market?

Our customer-first approach focuses on tailored solutions, technological innovation, and deep industry expertise.

By deploying RegTech solutions like the DIGI KYC app for seamless digital onboarding and SMRT - Online Portal for SMEs, we simplify compliance and streamline customer verification. Our FinTech solutions, including EWallets, Open Loop Cards, and WPS Processing, enhance secure digital transactions, boosting operational efficiency.

We engage clients through sector-specific webinars, industry networking events, and thought leadership content. Our commitment to continuous improvement is demonstrated by our ISO 9001:2015 certification for quality management and our recognition as a UAE Super Brand for five consecutive years. Additionally, our Gold Standard Ranking on Consultancy-ME highlights our reputation for delivering impactful solutions.

How do you attract and retain top talent, and what initiatives are in place to develop future leaders within your organisation?

We invest in our professionals’ development through skill development partnerships with top institutions like the University of Dubai, Amity University (UAE), and BIBF, Bahrain. Our designation as an ACCA Approved Employer and an ICAEW ACA Training Employer demonstrates our commitment to nurturing a highly skilled workforce. Our training arm, Hayford Integrated Training Institute, offers specialised programmes on AML/CFT compliance, IFRS, risk-based auditing, and ACAMS certification.

We also mentor future leaders through ESG projects and sustainability initiatives in collaboration with the SP Jain Institute of Management. These initiatives create a growth-oriented, knowledge-driven environment that attracts and retains top talent.

What recent milestone or achievement are you most proud of, and what’s next on your company’s strategic roadmap?

We are proud of our recognition for positive social impact through the Impact Seal Gold Tier 2023 and my acknowledgment as the Corporate Icon of the Year 2023. Our group entity, AInsurTech, received the IFRS 17 Solution of the Year Award at the 6th Insuretech Golden Shield Excellence Awards 2022, while our RegTech arm, RETL, has been celebrated as the Most Outstanding AI-Driven KYC Solutions Provider 2024 – UAE.

Looking ahead, our roadmap focuses on expanding our capabilities in Digital Transformation, ESG Compliance, and Crypto Compliance.

We aim to scale our BAAS platform to support FinTechs across the MENA region, deepen our presence in key markets, and further strengthen our proprietary RegTech solutions.

With global economic shifts and geopolitical challenges, how do you ensure resilience and adaptability in your business operations?

Our resilience is anchored in a diversified business model, strategic geographic expansion, and technological innovation. Operating in 14 cities across 10 countries enables us to mitigate regional risks.

Technologically, we leverage a robust suite of RegTech solutions, including DIGI-COMPLY for comprehensive AML monitoring and DIGI TRANS for secure digital transactions, supporting clients in maintaining compliance despite evolving regulations.

We engage in research-driven innovation through partnerships with institutions like Hamdan University and strategic collaborations with regulatory bodies such as Dubai Economy and DFSA.

By embracing digital transformation, expanding our RegTech and FinTech solutions, and deepening our expertise in Crypto Compliance, we ensure operational resilience and adaptability to market dynamics.