Dubai: CPL Aromas, a UK-based fragrance house, has opened its first factory in the Middle East in Dubai to produce fragrance concentrates.

Located in Jebel Ali Free Zone, the $8 million factory will produce fragrance concentrates that will be used in products like soap and eau de toilette, said Francis Pickthall, director at CPL Aromas, in an interview.

On why the company decided to open a production facility in Dubai, he said: “To take advantage of the growing fragrance market in the Middle East.”

The UAE’s perfume market is expected to reach Dh1.12 billion by 2017, according to research firm Euromonitor International.

“We want to be close to our customers and offer better customer service. Dubai is a very good place to do business. There’s a good labour market here and good infrastructure,” he added.

Covering 10,000 square metres, the facility has a capacity to produce 200 metric tonnes of fragrance concentrates per month.

It will serve customers in the Gulf Cooperation Council (GCC) countries, as well as India and North Africa. CPL Aromas’ products in the UAE have been produced from its UK factory before the factory’s opening.

The company also has factories in Hong Kong and South America, as well as creative centres in Dubai, the United States, Germany and France, Pickthall said. It supplies its products to perfume brands like Yardley and Jo Malone.

The company has invested around $20 million in its inventory and employees in the Middle East over the last five years, Pickthall said.