Mashreq names new head of marketing

Dubai

Mashreq Bank announced the joining of Sridhar Iyer as head of marketing and head of Mashreq NEO.

Before joining Mashreq, Sridhar held a number of senior positions with Citibank and Lloyds Bank in India and the UK.

He first joined Citibank in 1996, where he was responsible for setting up their e-commerce business before becoming the Digital Banking Head for Citibank India in 2003. Sridhar has also worked for Citibank in London, where he undertook a variety of senior roles for EMEA before joining the Lloyds Banking Group UK. Subsequently, he re-joined Citibank India as head for Digital Banking and Innovation Council.