Sharjah: The second and last day of the Government Communication Forum opened with a workshop on ‘Relationship between governmental institutions and the media’. The segment was led by senior executives from twofour54 tadreeb – Fahd Hussain, and May Alem Shehab. Analysing the complementary relationship between government institutions and the media, the trainers emphasised the need for government bodies and the media to mutually understand the nature of each other’s work to establish a successful partnership that supports public interest and promotes national identity. The trainers also offered pointers to professionals on ways to package news, select media houses for disseminating particular news pieces and approach media persons to carry their messages.
UAE | Government
Two workshops at Sharjah Forum
Forum improves skills in public speaking, social media and government media relations
- Staff Report
- Published: 19:08 February 25, 2013
Brief 2
Sharjah: The final workshop of the two-day Sharjah Government Communication Forum was titled ‘Holding a Press Conference’. Held on Monday, it was also led by media training consultant May Alem Shehab from Twofour54. The one-hour segment covered best-practice techniques for preparing and managing successful press conferences, from concept to execution. In addition to highlighting the importance of strategic planning and resource preparation, the workshop examined the art of managing the press pack and fielding media questions through realistic role play and simulations. May Alem Shehab pointed out that the success of the conference depends on the proactivity of the organiser in inviting the right media as well as the spontaneity and clarity of the spokesperson in responding to the media. She also offered tips on logistical arrangements such as seating to create a conducive environment for optimum coverage of the event.
More from UAE Government
More from UAE
Latest news
- Al Ain officials probe IELTS, TOEFL scam claim
- Crows destroy Dubai’s native bird species
- Dubai beaches get new change rooms
- Fujairah police investigate engineer’s death
- Mohammad Bin Zayed visits Sharjah
- Three brothers get death penalty in Al Ain
- Arbitrary dismissal case is 14 months late
- Do I have to agree to a limited-term contract?
- My company won't pay my overtime; please help
- Unaware of red meat quality?
- Police rescue tourists stuck in sand dunes
- Dewa staff show charity begins at home
- Arabic conference recommendations revealed
- Adec reviews student safety steps in schools
- Pack simply, pack lightly and pack tightly
Community Reports
-
Seek solace in sarod at Madinat Theatre
Get out of the heat and into Amjad Ali Khan's upcoming sarod concert
-
Buses don’t halt at bus stops being excavated
Excavation turns using public transportation into a nightmare
-
Cyclists put their lives in danger
Alarming volumes of cargo totter precariously above their heads
-
Students step towards a greener planet
The students and their parents participate in a week to raise awareness about going green.
