Dubai: Fetchr has added a smartphone-enabled service feature, which allows users to send or receive any package immediately using their phone’s GPS capabilities.

“We want to eliminate the most prevalent logistical challenges in the region — no addresses, security issues, and on-time deliveries,” said Idriss Alrifai, Fetchr’s CEO.

Fetchr NOW is currently available in select areas in Dubai and will soon be available all over the UAE.

Fetchr’s proprietary technology schedules pickup and delivery using the GPS coordinates. The app enables peer-to-peer transactions while also facilitating business needs.

The driver will go directly to the pickup location, get the package, and deliver it to the receiver, without making any stops. Users can track the driver’s location in real-time, and will see an updated estimated time of arrival on the app factoring in GPS positioning, directions, and traffic. The service on the app will be available round the clock depending on the availability of drivers in proximity.

Customers can also use the service for a fee of Dh40 anywhere in Dubai along with a cash-on-delivery option. There are plans to take the service to Egypt, Saudi Arabia and Bahrain.