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Majid Al Futtaim launches 'Ultimate Fun' pass

All-in-one ticket allows guests to access Ski Dubai, other leisure/ entertainment venues

Ski Dubai
Image Credit: Supplied picture
Ski Dubai

Dubai: Going to leisure parks, resorts and other entertainment venues can be very expensive, with entry tickets alone costing more than Dh100 a pop. But enjoying some fun with the family in the UAE doesn’t have to break the bank.

One of the UAE’s major retail conglomerates has just launched an initiative that seeks to make entertaining the whole family while on a visit in Dubai and around the emirates easy on the wallet.

Majid Al Futtaim has announced that its “Ultimate Fun” pass serves as a “one-ticket” solution to access a range of leisure and entertainment venues. The ticket allows guests to access a number of venues, including Ski Dubai, Orbi, Magic Planet, iFly and Little Explorers, for a starting price of Dh50.

The Snow Park at Ski Dubai

Orbi is a high-tech multisensory natural history project, popular family entertainment centre, while iFly is a skydiving centre. Little Explorers is an edutainment centre for children aged two to seven.

Up and away

The new offering was recently launched at the World Travel Market 2017 in London.

However, it is only available to guests of hotels owned by Majid Al Futtaim across the UAE. Majid Al Futtaim runs a number of hotel brands, including Kempinski, Sheraton, Westin and Novotel.

The all-access ticket can save Dubai visitors up to more than Dh400 in entry ticket costs per person.

The new offer is in line with the company’s vision to transform experiences of UAE visitors through an integrated lifestyle offering. Dubai is rising in popularity as a tourist destination, with 14.9 people visiting this year, drawn by the city's landmarks and other attractions.

“The packages aim to meet the increasing need for experiential travel and offer customers enhanced value for their investment,” the company said in a statement.

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