Dubai: The Dubai Department of Tourism and Commerce Marketing (DTCM) recently launched a new website DefinitelyDubai.com.

Shaikh Ahmad Bin Saeed Al Maktoum, Chairman of Dubai Aviation Authority and Chief Executive of Emirates Airlines Group, headed the launching at the Arabian Travel Market.

DTCM Director General Khalid Bin Sulayem said the website is "perhaps the first of its kind globally to deploy several unique features including a fully-immersive and navigable interactive video. This is just the start of what's to come online to help renew the vision and promise of Dubai."

The website has been designed to cater to three distinctly different audiences: tourists, business travelers and residents.

This is in line with DTCM's vision to become a one-stop-information-centre for visitors and residents.