Dubai: National Bank of Abu Dhabi (NBAD) has launch-ed an SMS money transfer service which allows NBAD customers to transfer money using mobile phones.
"The fact that NBAD is the first bank in the UAE to launch the SMS money transfer service illustrates our progressive mentality in adopting highly advanced technologies to better serve our customers" said Saif Al Shehi, general manager of NBAD's domestic banking division.
Explaining how the system works, Al Shehi said, "The customer can call the call centre's toll-free number and when prompted, enter the beneficiary's mobile number, the amount to be transferred and the account to be debited."
Temporary PIN
"The NBAD system will verify the request and send an SMS to the beneficiary's mobile number notifying the person of the transfer. The message will include a temporary PIN to be used at any NBAD ATM for the payment.
"This service will meet the high demand for a reliable and secure modern transaction system in an age characterised by the rapid growth of mobile phone use.
"It also represents part of NBAD initiatives to provide our customers with more electronic banking solutions as we strive to make banking easier with us," he added.
Saeed Al Shamsi, head of NBAD's retail banking group, said, "We launch SMS money transfer after launching the LUUP mobile payment system earlier this month as we are constantly on the lookout for services that benefit our customers.
"SMS money transfer will allow our customers to transfer money anywhere, anytime in the UAE as our ATM network covers all areas of the country," said Al Shamsi.
NBAD has 184 ATMs in the UAE. During the first seven months of 2007, the monthly volume of NBAD customer transactions via ATMs reached 561,000 and the number of calls handled by the call centre reached 1.7 million.
"This rapid growth shows the trust of our customers in electronic banking services provided by NBAD," said Al Shamsi.
