Business | Retail

Walmart tests iPhone app checkout feature

Streamlining checkout is an industry goal

  • Reuters
  • Published: 16:56 September 1, 2012
  • Gulf News

Arkansas: Wal-Mart Stores Inc is testing a system that would allow shoppers to scan items using their iPhones and then pay at a self-checkout counter, a move that could trim checkout times and slash costs for retailers.

If the “Scan & Go” test by the world’s largest retailer is successful, it has the potential to change the way people shop and pay, making the process more personal and potentially faster.

Earlier this week, Walmart invited employees with Apple Inc

iPhones to participate in a test at a Walmart supercentre in Rogers, Arkansas, near the company’s headquarters, according to a form on the Survey Monkey website. (https://www.surveymonkey.com/s/selfcheckout)

“All of the effort is to speed your way through the checkout so that we can reduce costs and improve the shopping experience,” said Paul Weitzel, managing partner at retail consulting firm Willard Bishop, who said he had not seen Wal-Mart’s test. “With smartphones and improved technology we’re only going to see more of this.”

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