Dubai: Three days and Dh870 million – that was the tally notched up at last month’s Cityscape Global in Dubai. For the first time in nearly a decade, the organisers allowed exhibitors to sell directly from their stands.
The sales surge came as UAE developers doubled down on their sales promotions tied to the event, both for brand new projects as well as the release of new phases at existing ones.
The three-day run pulled in 45,500 visitors, up 20 per cent from last year. More good news potentially awaits local developers.
According to Informa, the event organiser, 66 per cent of the surveyed visitors stated they intend to make a purchase or do business with a company onsite, while exhibitors were expected to generate on average Dh22 million as a result of participating in the event.
According to Tom Rhodes, Exhibition Director for Cityscape Global, “It was encouraging to see such an influx of participants this year, and with the number of deals being made on-site. It was evident to see that the attractive offers, and flexible payment plans being promoted by exhibitors appealed to all visitors at the show.”
Among the exhibitors to have had a good run were Azizi Developments, which sold out the phase one units at its Dh12 billion waterfront project in MBR City. Aldar’s Water’s Edge project generated Dh400 million in sales from the first phase.
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