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Paramount's multimedia sensation has a niche following in China, although interest in the science-fiction genre has grown with the recent success of several domestic hits.
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Fans of the space adventure franchise "Star Trek" assembled in Beijing on Saturday for the first official activity of its kind to be held in mainland China.
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A Chinese fan poses for photos during mainland China's first official fandom event for science-fiction adventure franchise Star Trek, at a shopping mall in Beijing .
Image Credit: AFP
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A Star Trek fan takes pictures of collectible items during mainland China's first official fandom event for science-fiction adventure franchise Star Trek, at a shopping mall in Beijing.
Image Credit: AFP
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A Star Trek fan looks at collectible items during mainland China's first official fandom event for science-fiction adventure franchise Star Trek, at a shopping mall in Beijing.
Image Credit: AFP
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A Star Trek fan takes pictures of collectible items during mainland China's first official fandom event for science-fiction adventure franchise Star Trek, at a shopping mall in Beijing.
Image Credit: AFP
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'Star Trek Day' is celebrated each year on September 8 to commemorate the 1966 debut of the original US series, which has an ardent global fanbase.
Image Credit: AFP