Global fitness brand Technogym offers right solutions for an inclusive approach to fitness
It’s nearly that time of year when we all set our new year’s resolutions and eye up the next fitness trends we might experience in the coming year. As we approach 2025, it’s clear that the fitness scene is moving towards more personalised, accessible and data-based experiences addressed to diverse lifestyles and goals. From AI to functional training and HIIT, this year’s trends reflect a dynamic shift towards a more inclusive, scientifically backed, and connected approach to fitness.
This year like every year since 2007, ACSM – the American College of Sports Medicine, the largest sports medicine organisation in the world – has published the results of its annual survey on global fitness trends.
Smartphone applications aiding exercise performance or programming are more popular than ever.
Technogym App offers an ultra-flexible workout experience by delivering personalized training sessions through on-demand videos, suggestions and insights. This lets users get to their customised workouts from virtually anywhere, at any time: at the gym, at home, in a hotel, on work break, at the doctor’s. By applying AI (Technogym AI Coach) and scientific research, the app designs a precise personalised programme that covers all fitness goals, whether weight-based or equipment-based.
Reflecting the global growing population of older adults, interventions catering to their unique needs are highlighted, presenting opportunities for fitness professionals.
Biocircuit – Technogym’s circuit training solution combining cardio and strength training – is ideal for the senior demographics thanks to its guided programme and engaging experience requiring no adjustments or wait time. A combination of cardio and strength training is fundamental to making people achieve a healthy longevity, one of Technogym’s main focuses.
Integrating weight-loss programmes with structured exercise routines, including dieting and culinary interventions, stays on top of the fitness scenario.
The Technogym Live console (available on Technogym cardio products) offers users a wide range of training options – including specific weight-loss programmes – for fully personalised experiences. The strength training offer (including Biostrength, Selection Line and Pure Strength) is also pivotal for any weight-loss journey, according to the latest scientific updates. Technogym App also offers nutritional, and lifestyle insights based on many desired goals, including weight loss.
Strength training confirms its huge comeback on the fitness scene.
Strength training is part of Technogym’s DNA with Hack Squat, the piece of equipment that marked the foundation of the company in the early 1980s. The modern version of Hack Squat is still part of plate-loaded Pure Strength. Thanks to its AI, Biostrength adapts to users and guides them with 6 different types of resistance and automatic adjustments of load, ROM, speed, etc.
Functional training and HIIT are effective across demographics and varying health issues, and both improve the overall quality of life in the long term.
Technogym Universe was designed to provide users with an unprecedented variety of workouts and to help facilities meet the strong demand for functional training with seven types of resistance (weights, isotonic, magnetic, calisthenics, suspension, elastic, and eccentric). Technogym’s answer to HIIT has included different formats – such as Skillrun Bootcamp, Skillathletic Training and SkillX – designed around Skill Line, the equipment range conceived for those willing to boost their athletic performance.
Since the 1990s, Technogym has always believed in the data-driven
approach, making it a global forerunner of the digital wellness offering, reaching today’s hyper personalised experience.
Technogym Checkup scans body composition, balance, mobility, strength and cardio conditions, and cognitive abilities through precise tests. The data collected is processed within the Technogym Ecosystem and transformed into a personalised training protocol, always at the user’s fingertips.
Technogym App adapts every day to the consumer’s needs and goals: it keeps the fitness experience seamless anytime and everywhere and the Technogym AI Coach – the app’s artificial intelligence – continuously learns from data and fully customises the experience.
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