Dubai: Want to stay inside of a mountain?
That’s right, inside of one and not on top or on the slope.
It’s now possible for visitors heading out to Saudi Arabia, with bookings opening for the ‘Desert Rock’.
Reservations are open for stays at Desert Rock and 'celebrate its grand opening'.
Launch promotion
For a limited time, on all bookings of two consecutive nights, a third night will be offered on a complimentary basis. For guests booking 45 days ahead of the planned stay, an alternative offer of 20% discount can be applied.
"This is more than just a hotel — it is a unique property, crafted into the rock face, offering a truly immersive experience where luxury and nature come together to create a truly unforgettable escape,” said John Pagano, Group CEO of Red Sea Global.
“Whether you are looking to explore the desert and mountains with our adventure team at Akun, unwind in total privacy, or indulge in world-class dining and wellness, Desert Rock offers something extraordinary for every guest.”
What can guests expect?
The Desert Rock covers 30,000 square meters of 'unspoiled land, where architectural mastery meets ancient rocky outcrops'. The resort is 20 minutes from Red Sea International Airport. All of the hotel stay options are integrated into the rugged terrain. Even then, Desert Rock comes with features such as pool villas, luxury suites and private retreats.
These are the accommodation options:
- Wadi villas: Aimed at families, the desert-inspired one- and two-bedroom villas offer private pools and expansive living areas.
- Cliff hanging villas: Built high above the resort, the villas allow for wide-angle views of the desert and mountains.
- Mountain cave suites: Built into the rock face, the one-bedroom suites provide for cliffside plunge pools.
- Mountain crevice villas: These units hang on the 'edge of the massif', with panoramic views and private pools.
- Royal villa: For those wanting a lot more of luxury and seclusion on their holiday trips.
Desert Rock is the fifth property to open its doors at The Red Sea destination in Saudi Arabia and the third owned and operated resort by Red Sea Global.
New Saudi hotel operator
Meanwhile, the Saudi wealth fund PIF has set up a dedicated hotel management company - Adeera - to operate and manage properties. "Adeera will be a national champion, leading the Saudi hospitality sector and enhancing local talent and expertise,” said a statement.
It will help create new ‘world-class’ Saudi hotel brands and launch programs for training and skills development.
"The company has the opportunity to grow the sector by introducing new hotel brands as the country is establishing itself as a major tourism destination," said Khalid Johar, Co-head of Local Real Estate Portfolio at PIF. "Adeera’s unique focus on Saudi culture and traditions will provide a distinctive edge.”
In recent times, PIF investments have gone into the hospitality company Boutique Group – which specializes in developing historic and cultural palaces in Saudi Arabia into boutique hotels – the agri-tourism company Dan and the tourism investment company Asfar.
Saudi Arabia’s National Tourism Strategy aims to attract 150 million visitors and have tourism contribute 10% of GDP by 2030.