Dubai: Majid Al Futtaim’s Vox Cinemas announced on Wednesday that it has obtained the management right for Cineplex near Grand Hyatt Dubai.

The new Vox Cineplex marks Vox Cinemas’ 12th cinema location. It will help the company achieve its target of attracting a further 50 million guests to Vox Cinemas in the next three years, stated Cameron Mitchell, chief executive at Majid Al Futtaim Cinemas, Vox Cinemas.

Majid Al Futtaim Cinemas is investing Dh1 billon in Vox Cinemas.