Frey Feb 28 2023 FOR WEB

Renowned Swiss chocolate brand, Frey launched its range of chocolates at an event held at Grosvenor House Dubai Marina recently. The event was attended by a host of dignitaries including Johnny Vouyoukas, Vice President, Fresh Express, Gerardos Vouyoukas, Vice President, Fresh Express, Ajaz Chorgey, Sales Manager, Fresh Express, Matthias Kassens, Sales Director, Brands International, Delica, Madeleine Saxer-Wandeler, Head, International Marketing, Delica, and Frank Eggmann, from the Consulate General of Switzerland, Dubai

About Frey: Swiss taste in every piece

Special moments of uncompromising culinary bliss: the essence of Frey, Switzerland's premium-quality chocolate and biscuit brand. That's because every variety of its chocolate and biscuit is made from carefully chosen ingredients, Swiss milk and sugar as well as Rainforest Alliance-certified cocoa beans. This way, Frey not only supports the sustainable cultivation of cocoa beans, but also improves the social and economic standards of farmers and their families. Frey enters long-term partnerships and is involved in local projects in Côte d'Ivoire, West Africa and elsewhere.

In the service of extraordinary taste

Frey combines traditional craftsmanship with a passion for innovation, producing all its products exclusively in Switzerland. After all, to generate the ultimate chocolate experience, Frey is constantly working on new creations, driven by its inspiration, curiosity, and pursuit of exceptional taste. It's been doing so since 1887, when brothers Max and Robert founded Chocolat Frey. Today, Frey is one of the most well-known chocolate brands in Switzerland.

Frey – The chocolate and biscuit brand from Delica

Frey is a part of Delica Inc., a Swiss company with enormous expertise in developing and producing chocolate, biscuits, coffee, cooking products and snacks. Delica treats consumers in 42 countries to wonderful delicacies. With more than 5,000 products, it is one of the world's largest food producers. Delica is a company that belongs to the number 1 Swiss retailing group, Migros, which sells fresh produce, food and drinks as well as near and non-food products in 630 supermarkets across Switzerland.

You can now enjoy Frey chocolates and biscuits in the UAE

From December 1, 2022 onwards, Frey delicacies are available in the UAE. Thanks to a mixed range of authentic Swiss recipes and unexpected innovative variations, Frey has something for all chocolate lovers. Whether you prefer it wafer-thin, dark and with an intense, strong taste, nutty and crunchy, traditionally Swiss or combined with biscuits. Frey chocolates and biscuits are now available in four product lines with different taste variations. Fresh Express is the exclusive distributor for the Frey product range in the UAE.

Fresh Express

Fresh Express, one of the leading food and non-alcoholic beverage distributors and producers in the premium food and hospitality business in the Gulf, will be celebrating its 30th anniversary this year. The company's commitment to excellence and customer satisfaction has helped it to become a leader in the F&B industry. Fresh Express operates in two divisions, Horeca and Retail, and has been working with the best hotels, restaurants, cafes, and retailers in the country. The company is committed to supplying world-renowned brands, the finest quality gourmet products, and offers consistent service to all customers.

For more information, please visit the Fresh Express website at https://freshexpressint.com/