Jad Toubayly, Founder and Chief Executive Officer at Idealz Image Credit: Supplied

Idealz, a first-of-its-kind 'shop and win' platform, recently announced that the platform has achieved yet another milestone - celebrating 5000 winners since its inception in 2016. Representing over 80 different nationalities, these winners collectively received prizes valued at over Dh160,000,000 over the last seven years. This remarkable achievement has been made possible through Idealz's diverse campaigns, including notable ones such as ZOOM Millionaire, DH2 million campaign, and Luxury apartment campaign.

Disrupting the traditional online shopping experience by introducing a unique concept that combines shopping with the thrill of winning incredible prizes, Idealz has quickly become a global sensation, capturing the attention of users both regionally and internationally.

Speaking about the success journey of Idealz, Jad Toubayly, Founder and Chief Executive Officer at Idealz, commented, “Idealz has been experiencing hyper-growth since its launch, consistently surpassing previous records and setting new standards. Since its inception, Idealz has achieved significant milestones that have solidified its position in the retail and e-commerce space. The platform has made over 5,000 winners from more than 80 nationalities, who collectively won prizes worth over 160,000,000 dirhams. The company's success lies in its ability to refine and scale its unique formula continually.”

“Idealz has revolutionized the concept of online shopping by offering a delightful twist to traditional online shopping. As the platform continues to grow and innovate, it remains dedicated to its mission of becoming the preferred destination for winning and giving in the retail and e-commerce space”, he added.

At Idealz, customers can visit the website or mobile app to explore a wide range of luxury prizes offered in ongoing campaigns. To participate in these campaigns, customers purchase 'idealbasics' shopping cards in various denominations, starting as low as Dh1. With every dirham purchased, customers receive a complimentary ticket to a prize draw. Once a specific time has elapsed or a quantity target has been met, Idealz conducts government-regulated live draws and announces lucky winners. Regardless of the draw outcome, customers can redeem the shopping cards for various fashion and fashion accessory products from the merchandise store.

The company has a prominent and impactful CSR program in partnership with Dubai Cares, where the cost of each item purchased using shopping cards goes towards funding schools for underprivileged children worldwide. Idealz has also expanded its presence by franchising the brand in multiple countries, with further expansions in the pipeline. The company has its customers from more than 150 countries. In terms of the company’s future plans, the platform plans to introduce exciting new features between now and the end of 2023, aiming to bring even more smiles to its customers' faces.

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