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US official visits region ahead of brand forum

A key US official yesterday met regional decision makers ahead of the first Arab Consumer and Brand Protection Forum, which will take place at Jeddah from October 19 to 21.

  • Staff Report
  • Published: 23:47 July 29, 2008
  • Gulf News

Dubai: A key US official yesterday met regional decision makers ahead of the first Arab Consumer and Brand Protection Forum, which will take place at Jeddah from October 19 to 21.

Jennifer Groves, the general manager of US Patent and Trademark Office (USPTO) and representative of the Trade Executive Office of the President of the United States, presented a lecture at the second session of meetings for the forum, in which she shared her country's experience in combating commercial fraud and counterfeiting. The meeting was held in Cairo.

The participation of the USPTO in the meetings aims at enabling the regional standardisation bodies to learn from global best practices and adopt techniques that have contributed to reducing the percentage of commercial fraud and piracy in the US.

Groves spoke on the measures taken by the US to protect intellectual property rights and to prevent piracy, pointing out the importance of concerted international efforts to intensify penalties and procedures to prevent this phenomenon,.

Meanwhile, Saudi Al Askar, the acting secretary-general of Gulf Standardisation Organisation, outlined the GSO's vision, saying, "establishing the necessary infrastructure is the basic pillar for the protection of trademark and for building up customer confidence in products and exports coming from the Gulf".

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