Business | General
Reed Exhibitions to stage Airport Show next year
Company acquires Dubai's premier event from Streamline Marketing.
- Staff Report
- Published: 23:39 September 10, 2008
Dubai: Reed Exhibitions on Wednesday announced its acquisition of the Airport Show from Streamline Marketing Group.
Launched in 2001, the Airport Show is held annually at the Airport Expo, Dubai and has emerged as one of the world's largest airport construction, operations, technology and services shows.
Announcing the acquisition, Frederic Theux, president of Reed Exhibitions Middle East, said: "We are very pleased to add the Airport Show to the industry-leading portfolio of aerospace and aviation events that Reed organises globally including Asian Aerospace, Air Freight Asia, the Aircraft Interiors series, Aerospace Testing and the Helitech series.
"We are committed to further developing our presence in the aerospace and aviation industry. This acquisition also marks another step in the development of our presence in the UAE where we now organise 15 events."
Ana Mandaric has been appointed event director for the Airport Show's 2009 edition to be held next May.
An industry veteran having previously worked with other leading exhibitions organisers worldwide, Mandaric was previously marketing and strategy director for the Air Traffic Control Exhibition in Amsterdam.
Laith Kubba, managing partner of Streamline Marketing Group, said: "Over the last eight years we've built the show into one of the largest airport exhibitions in the world, making it an attractive acquisition for Reed Exhibitions.
"As a boutique exhibition and conference organiser our core strength has always been our launching capability and we now look forward to developing three new show launches in partnership with Reed."
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