Move over Kylie Jenner, The Rock is smashing the Instagram rich list

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Move over Kylie Jenner, The Rock is smashing the Instagram rich list

The Hollywood star tops the social media charts, with Cristiano Ronaldo at number three

Published: July 04, 2020 15:00 Bindu Rai, Entertainment Editor

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TAB 200425 Dwayne Johnson-1587797633906 — Dollar, dollar bills y’all. That’s what the new Instagram 2020 Rich List is all about with Dwayne ‘The Rock’ Johnson smashing his way up the ranks to perch himself on the number one spot with 187 million followers and commanding a cool $1m and some short change per post. Image Credit: AP

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TAB 200605 Kylie Jenner-1591352412847 — According to the recently released figures by social media marketing firm Hopper HQ, the ‘Hobbs and Shaw’ star toppled former self-made billionaire Kylie Jenner from the top spot and with only 182m Instagram followers in comparison, with $986,000 per post. Image Credit: Reuters

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1.2220991-1080756827 — The UK-based company Hopper HQ has been publishing its Instagram rich list since 2017 with Jenner topping the charts last year. According to The BBC, the rankings and cost per post were arrived at after speaking with so-called social media influencers themselves, along with brands and marketing companies, and using publicly available pricing information to estimate how much each account could charge. Image Credit: AFP

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Cristiano Ronaldo - Juventus v AC Milan — Coming in at number three is footballer Cristiano Ronaldo, who may command a higher following with 224.8m fans on Instagram, but his posts are valued at $889,000. Image Credit: AFP

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Newly minted billionaire Kim Kardashian West comes in at number five, who can charge $858,000 per post to influence her 175m followers on Instagram. Image Credit: Instagram.com/kimkardashian

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TAB 200502 Ariana Grande-1588402182431 — Rounding up the top five is singer Ariana Grande, who has become an influential voice to Americans in wake of the George Floyd protests and the Black Lives Matter movement, with each post of hers valued at $853,000 with 191m followers. Image Credit: Agencies

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TAB 200404 Selena_Gomez_1-1585984878790 — Beating names such as Beyonce Knowles and Jennifer Lopez, it is Selena Gomez who has emerged as more influential at number six with her 180m followers and posts valued at $848,000. Image Credit: AP

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190717 Beyonce — Queen Bey lands at number seven with a $770,000 value per post and 148m followers. She is followed by Justin Bieber (139m followers, $747,000 cost per post), Taylor Swift (135m followers, $722,000 cost per post) and footballer Neymar da Silva Santos Junior (139m followers, $704,000 cost per post) who round up the top 10 spots. Image Credit: AP

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Beating names such as Will Smith (at spot 30) and Luis Suarez (at spot 35), cricketer Virat Kohli emerges as the first Indian influencer on the list at number 26, with more than 64m followers on Instagram and $296,000 cost per post. Image Credit: PTI

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Competing with singer Dua Lipa (at 29) is Priyanka Chopra Jonas, who comes in one place ahead at 28, with her 54m followers and a cost per post valuation of $289,000. Image Credit: Instagram.com/priyankachopra

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191028 Salah — Another notable name on the list is Egyptian footballer Mohamed Salah whose Instagram posts are valued at $180,000, with 39m followers. Image Credit: AFP

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1.2020615-370119596 — Shuttling between UAE and Los Angeles, beauty mogul Huda Kattan lands at number 46 with more than 44m followers and Instagram posts that are valued at $91,800. Image Credit: Supplied

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