On Saturday, the Korea Institute for Corporate Reputation revealed July’s brand value rankings among K-Pop singers, analysing big data that includes the acts’ media coverage, community activity, consumer participation, interaction and much more, from June 26 to July 27.
From the 99,012,960 pieces of data collected during the one-month period, K-Pop groups BlackPink, BTS and Wanna One were named the top singers in terms of brand value for the month of July.
YG Entertainment’s four-member girl group BlackPink is at the top of the list, receiving a total of 10,611,005 analysis points while BTS brought in a brand reputation index of 10,607,026 points followed by Wanna One with 7,557,134 points.
The rest of the Korean groups and singers included in list, in order, are Twice, Mamamoo, Momoland, Exo, Red Velvet, Seventeen, Bolbbalgan4, GFriend, BtoB, Shinee, BigBang, IU, Winner, Nu’est W, (G)I-DLE, Oh My Girl, Park Hyo Shin, Infinite, AOA, Davichi, Epik High, iKon, Chungha, Shaun, Yoon Jong Shin, Pentagon and Melomance.
