Smartphone showdown 2025: Mega launch season kicks into high gear

If you’re planning to upgrade your smartphone, hold on tight — 2025 is bringing an avalanche of shiny new digital gear across major brands.

The next few months are stacked with launches. 

From India and China, the Middle East, Europe and Africa, to the Americas, tech giants are rolling out their latest and greatest, and it already kicked off the frenzy in June.

The ultimate target: make a splash across the globe.

Here’s what we know so far, with a timeline of upcoming launches:

The smartphone parade kicked off on June 18 with iQOO Z10 Lite hitting the Indian market. Fast forward to June 23, and it’s a double drop — Oppo K13x 5G (India) and Vivo X200 FE (Taiwan) both make their debut. 

But another party happens on June 24, with Realme P3 Series and Poco F7 5G entering the global scene.

Closing out June with a bang are three Chinese heavyweights: Redmi K80 Ultra, Honor Magic V5, and Vivo X Fold5 all drop towards the end of the month. 

Foldables, flagships, and fan favourites — June's shaping up to be sizzling.

July is where things go into overdrive. Nothing Phone 3 returns to stir the pot with its quirky design and high-performance ambition. 

And that’s just the start. 

Honor is set to unveil it Magic V5 on July 2, claiming it'll be the world’s thinnest and lightest foldable smartphone

Then, July 8 sees OnePlus pulling a double act in India with the launch of both the OnePlus Nord CE5 and the highly anticipated OnePlus Nord 5 Series.

Oppo Reno14 Series launches globally later in July. 

The foldable wars escalate with Samsung’s Galaxy Z Fold7, expected to flex its muscles globally.

Samsung continues to tease the Galaxy Z Fold7 ahead of its July launch, stating: “Your smartphone camera now gets what you're looking at — and responds” 

Google steps into the spotlight in August with the sleek and sophisticated Pixel 10 Series. With camera upgrades and AI magic in tow, the Pixels are always a treat for Android purists.

The Google Pixel 10 Series is set to roll out on August 20, 2025, with global availability starting August 28 following an August 13 teaser event.

The new lineup — Pixel 10, Pro, Pro XL, and the Pro Fold — boasts the cutting-edge Tensor G5 chip, built on TSMC’s 3 nm process, promising faster performance, efficiency, and enhanced on‑device AI tools like “Video Generative ML,” Speak‑to‑Tweak, and Sketch‑to‑Image. Photography gets a major boost with a telephoto lens for the base Pixel. Wireless support and magnetic Pixelsnap accessories promise MagSafe‑style convenience. The Pixel 10 Series positions itself as Google’s most polished and powerful flagship yet.

And finally, Apple wraps up this tech tsunami in September with the iPhone 17 series (alongside the Apple Watch Ultra 3) — a global launch that promises new design changes, camera wizardry, and the usual “most advanced iPhone ever” fanfare.

Whether you’re team Android or an Apple loyalist, this timeline is stacked with options.

From powerful foldables to midrange disruptors and flagship beasts, there's a phone for everyone.

So, gear up — because your next smartphone soulmate might just be a month (or even a week) away.