Etisalat

Etisalat, now branded as e&, is one of the UAE’s leading telecommunications providers, delivering a wide range of services to millions of subscribers across the country and beyond. Established in 1976, Etisalat has grown into a regional powerhouse, providing fixed-line, mobile, broadband, and digital solutions to residential, business, and government customers. Its operations extend across the Middle East, Africa, and Asia, making it a key player in global telecommunications. e& provides both prepaid and postpaid mobile services, offering high-speed 4G and 5G connectivity to millions of users. Its fixed-line services include traditional telephony and high-speed fiber broadband, delivering reliable connectivity for homes, offices, and enterprises. The company continually invests in network upgrades, ensuring that subscribers have access to the latest technologies and uninterrupted service. Beyond basic connectivity, Etisalat offers a growing suite of digital services, including cloud computing, cybersecurity, Internet of Things (IoT), and data center solutions for businesses. Its ICT solutions help enterprises optimize operations, drive efficiency, and expand into new markets. e& also plays a critical role in smart city initiatives, supporting Dubai and other UAE emirates in adopting digital infrastructure. The company is known for innovation and a customer-centric approach. Its mobile applications, online platforms, and self-service portals allow subscribers to manage accounts, pay bills, and access digital services with ease. e& continues to lead in the adoption of emerging technologies, including 5G, AI-driven services, and next-generation telecom solutions. In 2024, Etisalat reported revenue exceeding Dh53 billion, reflecting steady growth in mobile, broadband, and enterprise services. Its strong financial performance underscores its position as a reliable and forward-looking telecommunications provider, shaping the UAE’s digital future while maintaining a global presence.