Dubai OSN, one of the region’s leading pay-television networks, will sponsor the UAE cricket team, which will participate in the International Cricket Council (ICC) Cricket World Cup 2015. “We are committed to encourage cricket in all forms because it is a wonderful sport and so we have renewed our association with Emirates Cricket Board (ECB),” said David Butorac, Chief Executive Officer of OSN, after extending the partnership with ECB as the official sponsor of the UAE National Cricket teams for 2015. OSN’s renewed support extends to the UAE men’s national team, UAE women’s national team, and UAE Under 19 and Under 16 boys’ team.
“The extended partnership to the UAE national cricket teams underlines our commitment to nurturing and promoting national cricketing talent. As the definitive home of cricket, OSN is not only focused on bringing high quality telecast of all leading international matches but also in creating a tangible platform to celebrate the next generation of talent in the UAE and the region. The UAE national cricket teams are marking their steady advancement in the international circuit and OSN will bring all the action live and in true high definition to the home audience,” added Butorac.
David East, the Chief Executive Officer of ECB, said: “The support of OSN comes as a strong motivation for the team as they know their performance reaches their fans and friends in the UAE through a seamless live telecast. The support from the region is their inspiration to deliver their best.”
Coach Aquib Javed and batting coach Mudassar Nazar along with UAE skipper Mohammad Tauqir and players Andri Berenger and Krishna Karate attended the press conference to announce the deal.
