Sport | Olympics London 2012

Ralph Lauren promises ‘Made in USA’, not China from next Olympics

At the next Olympics, the team from the USA will wear uniforms made in the US, not China, says designer Ralph Lauren

  • AP
  • Published: 00:00 July 15, 2012
  • Tabloid

US Paralympic swimmer Jessica Long in her Olympic team uniform
  • Image Credit: Reuters
  • US Paralympic swimmer Jessica Long is pictured wearing the 2012 US Olympic team uniform, made by Ralph Lauren in this undated handout photo obtained by Reuters July 13, 2012. The uniforms have caused controversy in the US when it was discovered they were manufactured in China.
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New York: At the next Olympics, the team from the USA will wear uniforms made in the USA.

Designer Ralph Lauren announced on Friday that the uniforms it provides the US Olympic team at the 2014 Winter Games in Sochi, Russia, will, in fact, be made in the United States.

The US uniforms for the London Games were made in China, which sparked congressional criticism of the US Olympic Committee.

Senate Majority Leader Harry Reid said the USOC should be “ashamed of themselves” and Representative Steve Israel called the decision “not just outrageous, it’s just plain dumb. It is self-defeating.”

Ralph Lauren initially declined comment on the criticism, but 24 hours later announced clothes for future Olympics would be made in the United States.

Ralph Lauren has an apparel contract with the USOC through 2020.

“Ralph Lauren promises to lead the conversation within our industry and our government to address the issue to increase manufacturing in the United States,” the company said in a statement.

‘Too late’

It’s too late to change anything for the 530 American athletes in time for the London Games, which start July 27. The uniforms for Opening Ceremony will remain as planned — blue blazer, cream-coloured pants for men and skirts for women and a blue beret with red and white stripes. The USOC initially defended the choice of Ralph Lauren, saying it was grateful for the support from an “iconic American company.”

On Friday, USOC CEO Scott Blackmun said the federation takes the complaints seriously.

“We are absolutely committed…to working with our sponsors to ensure that the concerns voiced are addressed,” Blackmun said. “In the meantime, we ask for the American people’s support. The members of Team USA have dedicated their entire lives to training for this one moment.”

Senator Kirsten Gillibrand who along with Israel wrote a letter to the USOC chairman Larry Probst complaining about the situation, released a statement after hearing Friday’s news.

“When America’s best athletes are representing our country on the world stage, we should be representing the best of American-made goods,” she wrote. “The pride of our Olympic athletics goes hand in hand with the pride of American innovation and manufacturing. While I am greatly disappointed our athletes will not be dressed head to toe in Made in the USA this year, I thank the USOC and Ralph Lauren for hearing our voices and working to correct this mistake going forward. I look forward to cheering on Team USA.”

 

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