Nargis Fakhri opens new Reebok store in Bollywood style

It was a Phata poster Nikla Hero moment when Nargis Fakhri launched Reebok’s new store in the Greater Kailash M block market in New Delhi.

The actress and Reebok Brand ambassador not only entertained spectators with some combat training routines but also tore through a Reebok backdrop and revealed the new store to fans and fellow fitness enthusiasts.

Reinforcing its commitment to women and strengthening its position as a leading fitness player in the country, Reebok India on Wednesday announced the launch of its latest ‘Fit-Hub’ concept store.

The store was inaugurated by Fakhri, along with Dave Thomas, managing director, Reebok and adidas India.

“My association with Reebok goes back three years now, and I look forward to each campaign and activity with as much vigour as I did when I just came on-board. I believe that fitness is something that should come as second nature to everyone, because it not only makes you look good, but also makes you feel good mentally,” said Fakhri.

She also revealed her fitness workouts.

“We do lot of dancing that keeps me really fit. I also do yoga, stretching and also combination exercise. I also keep a check on what I eat and obviously drinking enough water is important,” she added.

Founded on the concept of togetherness, the Reebok ‘Fit Hub’ aim to serve as a one-stop fitness destination.

Initiated in 2013 in India, Reebok’s innovative ‘Fit Hub’ stores have proved popular.