DUBAI: Forget the standard gold jewellery set in the locker. Today's bling is all about the money. It's about show, oomph, pomp and pompadour. It's showing the world that not only are you worth it, but you can afford whatever tag it accompanies.
It's about allowing yourself the finest and best the world has to offer. It's about fulfilling every girl's dream of dripping in diamonds, from the tip of their nails, to the top of their toes.
So along with your diamond ring, necklace and teardrop earrings, why not take the material mania one step further and go all out by lavishing your nails with the rocks too?
For those who can afford the tag of $51,000 (Dh187,330), here is a luxurious treat from Cherish…Me, a diamond manicure. We're talking 10 carats of diamonds, in different shapes and sizes, stuck onto your perfectly manicured nails, for the ultimate style statement.
Titled the Iced Manicure, this is much like your regular high-end manicure, but with diamonds encapsulated onto the tips of your nails and a professional manicurist flown in from the UK to perform the service in the privacy of your own home.
Sparkling claws
Cherish Angula, CEO of Cherish…Me, the only company in the world offering this high-end manicure says, "Once a client contacts us, a consultation is arranged which entails a discussion regarding the client's requirement. We'd like to know the purpose for wanting the manicure, when they would like to have it done, how long they intend to keep the manicure for, etc." Once all the details have been discussed, Angula will fly down to Dubai, along with a member of her team, to carry out the service. The good news is that the $51,000 tag includes travel expenses, hotel and after-care costs.
Depending on the rate of nail growth, the Iced Manicure lasts just as long as you would expect any other manicure to: a standard of two to three weeks, after which one could request for an infill.
And don't worry about losing a stone or chipping a nail, Angula's giving us her word. "The Iced Manicure cannot chip," she says. "The only margin of error is that one breaks a nail, and in this instance, there is a repair service on offer." Once the manicure lives out its life, the diamonds are for the client to keep. For an additional cost, a client gets custom-made jewellery with the diamonds.
For Angula, targeting the fashionistas of Dubai was an obvious choice. "Dubai represents luxury, and fashion is a great part of the Dubai lifestyle," she says. "I believe the Iced Manicure holds a special appeal to the women in Dubai. These women are often at the forefront of the fashion and beauty industry and their love for luxury is definitely known across the world. As the Iced Manicure also represents luxury, style, opulence and class, qualities which the women in Dubai embody, it's the perfect beauty treatment and fashion accessory for Dubai's divas."
Although Angula has had a lot of interest from clients in the UAE, the company will not disclose the names or details of their customers.
That being said, surely 10 carats of bling on your finger tips wouldn't go unnoticed. We're now on the hunt for dazzling nails across the city. If you spot 10 fingers worth of bling walking around town, be sure to let us know.
