Actress-enterprenuer Shilpa Shetty doesn’t like shopping in India. She prefers to buy products online as she says e-commerce is “unparalleled” and gives her a convenient and reliable shopping experience.
“I shop [for] everything, from house stuffs, shoes, cushions, even I have bought Diwali diyas [candles] online,” she said.
“Who has the time to go and buy these products outside. How can I go and buy? Firstly, I hate shopping in India because of this ‘selfie’ culture as it kills my shopping experience. People forget that we [actors] are also human being[s]. To make matters worse I’m a shopaholic. So now things have become far more professional and today you can get products even on Sunday. The online shopping experience is mind blowing,” she added.
The 40 year old, who was in New Delhi on Wednesday with her husband Raj Kundra to announce their home shopping channel Best Deal TV’s tie up with e-commerce portal Amazon.in, said she hates going out to shop.
“I love shopping. To be able to access a product or anything that you need and have it delivered at your doorstep is something that is unparalleled. I don’t have to waste petrol or get wet in [the] rain to buy a product. Here on [the] internet, I’ve an array of products to choose from. With shopping online or on TV, you have an added advantage and comfort,” Shetty said.
The brands’ partnership aims to provide customers with a variety of celebrity-backed fashion and lifestyle products in a fast, easy, convenient and reliable way at affordable prices.
From Shetty’s designer slim-shape jeans and saris to Satyug Mangalsutra bracelets, Neeta Lulla’s saris and Anushka Dandekar’s line of jeggings, customers will have a wide range of products to choose from on the e-commerce portal and the channel.
