The Broadcasting Content Complaints Council (BCCC) on Wednesday directed Sony Entertainment Television to move its show Pehredaar Piya Ki to a late night slot and run a disclaimer stating it does not promote the concept of child marriage.
The story revolves around an 18-year-old girl marrying a nine-year-old boy. An online petition was moved for a ban on the TV show, which has been described as having “obnoxious and perverted” content that can “severely impact impressionable minds of children”.
The makers have been defending it, saying viewers must understand the circumstances in which the girl has to marry the child.
On Wednesday, a BCCC official said: “We had a monthly meeting and the channel officials were called for a discussion ... they were directed that the timing of the show should be shifted to a late night slot of 10pm and that they must run a disclaimer. They will have to comply.”
Since the last BCCC meeting, the body received around 138 fresh complaints against the show.
