Rapper Badshah, best known for songs Mercy, DJ Waley Babu and Chull, has decided to launch a high street fashion line called Badfit.
“I am busy with my clothing line, which is due to launch in September. It’s primarily high fashion street wear line and it’s more on the urban side. It’s similar to what I wear ... It’s called Badfit and the pre-orders are going to start in September,” Badshah said.
But that’s not the only project he’s working on. The rapper, whose real name is Aditya Singh, will collaborate with American electronic music trio Major Lazer for a global collaborative music platform, Tuborg OPEN.
Badshah says the platform is very exciting.
“It’s a great initiative to get creative artists from around the world to collaborate on a platform, which is huge in terms of the approach and exposure,” he said.
Talking about Major Lazer, Badshah said: “Major Lazer has such a universal sound and a huge fan base so it’s going to be a great amalgamation of artists from different places.”
