Maroon Five frontman and The Voice judge Adam Levine’s apparel line — is scheduled to hit retail next month.
The exclusive-to-Kmart collection, which includes denim, outerwear, wovens and knits as well as a range of accessories is set to launch online on September 15 (at shopyourway.com), followed by a rollout to bricks-and-mortar Kmart stores on October 1.
We haven’t had a chance to see any more of the collection than what’s visible in a short “behind-the-scenes” video posted to YouTube (Warning: Even though it’s only 34 seconds long, Levine manages to drop in a swear word — so click accordingly) but we’ll pass along additional details as soon they become available.
It’ll be interesting to see how the musician translates to menswear, though it’s definitely in his genes — his father is Fred Levine of Studio City’s M. Fredric boutique.