Abu Dhabi: Al Tayer Motors, the UAE's official Maserati dealer, unveiled Maserati Quattroporte Collezione Cento at its Premier Motors Umm Al Nar showroom in Abu Dhabi for the first time in the Middle East.

Premier Motors is a fully-owned subsidiary of Al Tayer Motors.

Exclusive model

The limited edition Quattroporte, which made its international debut at the 2008 Detroit Motorshow, will see 25 of the 100 planned units earmarked for the UAE.

"The opportunity to be able to sell the highest number of exclusive cars to be manufactured by Maserati is especially significant considering the size of the UAE market vis-a -vis other developed international markets," said Hossam Hosni General Manager, Luxury Auto, Al Tayer Motors.

"The UAE is a very important market for Maserati and we want to give customers the choice to own some of the most exclusive Quattroporte in production," said Roberto Ronchi, CEO of Maserati SpA.

Private viewing

The Quattroporte limited edition is available for private viewings by prior appointments, through the dedicated Maserati and Ferrari showrooms of Al Tayer Motors in Dubai and Premier Motors in Abu Dhabi.

Al Tayer Motors recently won Maserati's 'Global Best Dealer' award among 265 international importers, from 59 countries, for its continued success with Maserati.