Plans to bring Kareena Kapoor and ex-beau Shahid Kapoor together to promote their film Milenge Milenge have been called off. While Shahid had no problems with the idea, producer Boney Kapoor feels the publicity would be doubled if the stars do the promotions individually.
Asked if he'd be willing to promote the film jointly with Kareena, Shahid said: "Yes, I'll do everything I can to promote it. Of course, I'll do everything in my power to see the film gets properly released. It's my film."
However, Boney felt otherwise. "We're getting Shahid and Kareena to do separate promotional activities. That way we give them space to be comfortable with the situation and also we get twice the publicity for Milenge Milenge that we would if the pair promoted the film jointly." the producer said.
Milenge Milenge is special because it is the first time the former couple will be seen together after Imtiaz Ali's lovable Jab We Met in 2007. Kareena is currently dating actor Saif Ali Khan.
Shahid has not only decided to go all-out for Milenge Milenge, he has also been taking interest in the release date to ensure that it hits screens at a time when it is likely to get the best audience.
He met the producer and they mutually agreed to postpone the release from April to later in the year.
"We met and took a joint decision. Boneyji was co-operative. Otherwise I'd have had three releases — Milenge Milenge, Paathshala and Badmaash Company — in one month," said Shahid.
Boney said he plans to release the film, directed by Satish Kaushik, in the last week of June or the first week of July.
"Milenge Milenge would be Shahid's last release until his father's film Mausam. Kareena and he look gorgeous together," he said.
In fact Shahid's enthusiasm about Milenge Milenge is seconded by Satish Kaushik. Last week, they met on the steps of the high-rise apartment building they share.
Said Kaushik: "Though we live in the same building, Shahid and I never meet! I know him from the time he was a child. On Saturday night we bumped into each other in our high-rise compound after a party. We spoke for nearly an hour about Milenge Milenge.
"Shahid told me the project is very dear to him and that he would go all out to promote the film."
