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Iggy Azalea performs at the People's Choice Awards at the Nokia Theatre in Los Angeles. Image Credit: AP

Steven Madden, the founder of the eponymous global shoe brand, has called rapper Iggy Azalea’s Twitter outburst “terrible”.

“I want to say that she’s 24 years old, and she’s a big star and she makes mistakes,” Madden told TMZ.com. “She’s under a lot of pressure, and I think it was terrible what she did but she’s a great artist. It was an outburst, a temper tantrum, and she’s over it. The damage is done a little bit but I still love her.”

The rapper, known for her very public feuds, lashed out at the footwear brand for releasing photographs of her promoting a range they produced together, without her knowledge.

“Everything in a collaboration is supposed to be mutually approved. But Steve Madden did the most disgusting photo shoot ever and never even told me about it,” the rapper fumed in tweets which has since been deleted.

However, a few hours later, she released three images on her Instagram account from the campaign that she said she “absolutely loved”.

Alongside that, was a statement she wrote: “For the record: I absolutely LOVE these images they are from the shoot I directed for my Steve Madden campaign. I’m incredibly proud of the shoes we’ve made together, as well as these images that I’ve been anxiously waiting to share with you all.”