ASUS ProArt P16: A Copilot+ PC built for the creative generation

When it comes to creative work, power is non-negotiable, but neither is portability. The refreshed ASUS ProArt P16 (H7606WP) strikes a compelling balance, delivering desktop-class performance with the NVIDIA GeForce RTX 5070 Laptop GPU in a body that’s light, sleek and travel-ready. Inspired by the boldness of the outdoors, this laptop is tailor-made for the new wave of creators—those driving innovation in screen production, content creation, and design, wherever creativity calls. Now available across leading retail stores and on the ASUS Middle East eShop at Dh14,999, ProArt P16 is built to keep up with the demands of modern creative workflows.

Aesthetic that speaks to creators

The first thing that hits you is the outdoorsy Nano Black finish—a deep, rich matte black. ASUS’s AFM coating gives it an ultra-black appearance that resists smudges and fingerprints, making it as functional as it is striking. It’s minimal, bold and effortlessly professional—perfect for screen production students pitching to mentors, or designers presenting at their first showcase.

At just 14.9mm thin and 1.85kg light, this laptop is built for movement. Whether you're on campus, on set, or in a co-working space, ProArt P16 feels less like a workstation and more like a well-crafted creative companion.

Studio-class performance in a backpack-friendly form

Don’t let its slim build fool you—P16 packs serious firepower. Powered by an AMD Ryzen AI 9 HX 370 processor and up to an NVIDIA GeForce RTX 5070 GPU, it handles 4K video editing, 3D modelling, and large creative files with ease. For budding filmmakers and content creators, real-time rendering in Premiere Pro or DaVinci Resolve is smooth and snappy.

With 50+ TOPS of AI performance, P16 is also a gateway to next-gen tools like StoryCube, MuseTree, and CapCut with AI editing. The inclusion of Copilot+ PC capabilities opens doors to intelligent workflows that save time and spark creative breakthroughs.

A display that delivers the details

ASUS didn’t cut corners on visuals. The 16-inch 4K OLED ASUS Lumina display is a dream for anyone working on colour-critical projects. It’s Pantone-validated, VESA DisplayHDR True Black 500-certified, and covers 100 per cent of the DCI-P3 colour gamut. For designers and motion graphic artists, this means colours appear exactly as they should—on-screen and in print.

Built for the details

• ProArt Creator Hub and customisable ASUS DialPad streamline editing and design control

• The tri-fan cooling system keeps performance high even during long renders or multi-layered edits

• A generous 90Wh battery keeps you untethered for longer

• Connectivity is robust: USB4, HDMI 2.1, SD card slot, WiFi 7, and more

• Copilot+ PC capabilities bring AI-powered assistance to creative workflows—ideal for drafting, editing, and content ideation

Verdict: A no-brainer for aspiring creators

For students and early-career professionals in film, content creation, and design, ASUS ProArt P16 isn’t just a tool—it’s an enabler. It empowers you to ideate, create and publish from anywhere, without needing to trade power for portability.

Now available at leading UAE retail stores and the ASUS Middle East eShop for Dh14,999, ProArt P16 comes with more than just performance, it comes with peace of mind.

To celebrate graduation season, ASUS is offering 20 per cent off warranty upgrades for purchases made on the eShop before May 31. This includes ASUS Perfect Warranty (APW)—covering accidental damage and valued up to Dh500. Just register your product within 90 days to activate your coverage.

This isn’t just a creator laptop. It’s a creative launchpad.