Harry Styles has forged a reputation as one of the most stylish singers in the music business.
Harry Styles has forged a reputation as one of the most stylish singers in the music business. Image Credit: Instagram @harrystyles

Here’s something we can all agree on – Harry Styles is quite possibly one of the most stylish pop singers in the business. And now, the rest of us can share some of his fashion mojos through his lifestyle brand Pleasing.

The former One Direction member had announced the brand in November of 2021 coinciding with the launch of his first collection of nail polishes. skincare products, sweatshirts and T-shirts on the Pleasing online store. And given the singer’s immense popularity it is hardly a surprise that all the products on the site sold out the very day they were launched.

Styles has now revealed his second collection dubbed Shroom Bloom which hit the market last week. While the line includes more skincare products, the Grammy-winning singer has surprised everyone with the opening of a pop-up store in London. Open from March 15 to 20, the store is bathed in vibrant hues, will be followed by similar concepts in New York and Los Angeles.

The apparel line features the Pleasing logo prominently.
The apparel line features the Pleasing logo prominently. Image Credit: Instagram @pleasing

Another plus for Styles’s Pleasing brand is that all its apparel is ethically crafted. According to the brand’s Instagram page: “The Pleasing Crewneck is made entirely in Los Angeles from 100% cotton, using 50% recycled and 50% organic yarn. Every pound of this yarn saves 5.46 square miles of land cultivation, 2,024 gallons of water, 14.90 kWh of electricity and 7.85 lbs of CO2 compared to conventionally grown cotton. Our factory uses a closed-loop system in partnership with our yarn supplier. Every month, all of our knitting and garment production waste is sent back to our yarn suppliers to be broken down into recycled yarns.”

We approve!