EXEED by Al Ghurair launches EV and hybrid fleet in the UAE

EXEED by Al Ghurair recently unveiled its electric vehicle (EV) and hybrid models in the UAE at an exclusive event at Skydive Dubai. The premium automotive brand is reshaping the region’s sustainable mobility landscape, combining innovative technologies and performance to offer superior driving experiences.

With the launch of EXEED’s fully electric models – EXLANTIX ET SUV and its first sedan ELANTIX ES, the brand is redefining the future of mobility. Equipped with the Super Hybrid Range Extended Electric Vehicle (REEV) technology, both models deliver an exceptional driving range of over 1,000km. At the heart of this line-up is the Qualcomm-powered technology. Prioritising safety, the models have received a 5-star C-NCAP & CIASI rating, 88 per cent high-strength steel, and advanced airbags, alongside cutting-edge driver assistance technologies for effortless control.

EXLANTIX ET – redefining electric driving

Designed for those who demand versatility and endurance, the EXLANTIX ET SUV offers both pure electric and range-extended powertrain options, featuring EXEED’s pioneering Golden Range Extender Technology to eliminate charging anxiety. A high-performance adaptive air suspension system ensures a premium, smooth ride, rivalling luxury SUVs. With a drag coefficient of 0.266Cd and a 0-100 km/h acceleration in 4.9 seconds, the ET seamlessly blends efficiency with power, while offering passengers exuding comfort in zero gravity seats. Furthermore, it offers Arabic voice command, and an intelligent cockpit that puts drivers in control with minimal effort.

EXLANTIX ES – future of performance and design

SuppliedThe ELANTIX ES is a bold expression of avant-garde design, blending aerodynamics with artistry for a striking yet efficient silhouette. With a 0.205Cd drag coefficient, it enhances energy efficiency while ensuring a smooth, whisper-quiet ride. Engineered for precision handling and optimised weight distribution, the ES delivers an exhilarating 0-100 km/h acceleration in just 3.7 seconds. Its sleek aesthetics coupled with dynamic performance, offers an unmatched fusion of innovation, elegance, and driving excitement. The sporty frameless door design encompasses a D-shaped steering wheel ready to give drivers a racing feeling of handling and grip.

RX Plug-in – the voice of the hybrid

EXEED has also introduced the RX Plug-in Hybrid SUV that balances power and efficiency. Powered by the Super Hybrid REEV System, it delivers a total range of over 1,300km and maintains real-world fuel efficiency as low as 1.2L/100km on full charge.

The model is equipped with a Three-Speed Super Hybrid Transmission generating 445KW of power through 11 gear combinations, ensuring a responsive yet smooth ride. The safety is reinforced by a high-performance CATL battery, enhanced with EXEED’s M3P material system, which delivers real-time diagnostics and can cut power within just 2 milliseconds in the event of a collision. Also, designed for extreme conditions, it operates reliably across a wide temperature range of -35 degrees Celsius to 60 degrees Celsius - ideal for the UAE’s harsh climate.

With its Smart Hybrid REEV technology system, advanced safety measures, and long-range capabilities, the RX PHEV stands as a strong addition to EXEED’s new energy line-up.

New showroom, new energy – EXEED flagship showroom

EXEED also opened its flagship showroom this month, located on Corniche Street in Abu Dhabi. This state-of-the-art facility will offer customers an immersive introduction to the brand’s electric future, with futuristic art installations, interactive digital advisors and EXLANTIX merchandise and products.

“This launch is about more than just new models, it’s about EXEED defining the future of electric mobility in the region,” says Oscar Rivoli, Chief Executive Officer of Motors, an Al Ghurair Mobility business. “With our industry-leading new technology, full EV and hybrid range of vehicles, and the introduction of the UAE’s first dedicated EXEED EV showroom, we are taking a major step forward in delivering intelligent, high-performance electric vehicles. The future of driving is here, and EXEED is at the forefront of this transformation.”

Exclusive ownership benefits with extended warranties

EXEED will continue to offer the brand’s signature 7-year/200,000-kilometre full-vehicle warranty on both EV and hybrid models, while introducing an additional 8-year/160,000-kilometre battery warranty to address consumer concerns about new energy vehicles.

Customers can explore EXEED’s refreshed design in new energy vehicles at its Dubai showrooms at Gold Diamond Park, opposite Equity Metro Station. Customers in Ras Al Khaimah can visit the showroom on Shaikh Rashid Bin Saeed Street in Saqr Bin Mohammed City. In Abu Dhabi, customers can check out the showroom at Corniche Street, Al Khalidiyah, adjacently located to its flagship showroom, dedicated to Super Hybrid REEV, and EV models.

To learn more or to schedule a test drive, contact EXEED by Al Ghurair at 600 540045 or visit www.exeed-uae.com