• DUBAI 26°C
  • GOLD/FOREX
  • PRAYER TIMES
GOLD/FOREX
DUBAI 26°C
PRAYER TIMES

Laurent Beyer, Special to Gulf News

Articles from the author

COMMENT

Car brands need to be authentic to sell to Gen Z

Revving up their social media platforms with defined content is what matters
3m read
CAP: It's a fact that today's car buyers' decisions on what to model are already shaped by what they see on their social media feeds. For brand owners, the need is to stay authentic on marketing content.
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