Anurag Kashyap, Special to Gulf News

Articles from the author

Humanising healthcare tech, the key to patient trust

Tech without humanised narrative drops patient adherence by nearly 30 per cent

Humanising Healthcare Tech: The key to patient trust post-WHX 2026

Ditch "Cost Center" myth – it's your revenue powerhouse

Over 70 per cent of patients now begin their healthcare journey digitally

Healthcare Marketing: Ditch the "Cost Center" myth – it's your revenue powerhouse!

Will these trends re-define global economy?

A bit of Trump tariffs and AI are two factors, but there are more

The Middle East situation continues to have an outsized influence on 2025 global situation. if tensions ease further, this can spur a growth dividend of its own.

Gulf’s healthcare must co-opt virtual care pronto

Virtual care platforms can bring down operator costs – and that’s not the only benefit

Business of healthcare is as much about managing operational costs as it is about providing optimum treatments. This is where virtual care platforms can play their part in full.

Work cut out to manage economics of space

Scale of spending on space is growing exponentially, but it cannot just be about cost

More possibilities are opening up space, and something that's just not about exploration alone. Everyone involved, however, will need to know how best to manage the economics of space.

Healthcare’s well-being needs a social media detox

Social media influencers weighing on health trends without knowing much are a risk

Businesses and consumers spend around $1.3 billion a year on products that have endorsements from social media influencers. This includes healthcare-related products and fads around wellness too.

UAE healthcare gets adept at taking on sustainability

Healthcare industry has been keenly aware of its overall carbon footprint

Healthcare facilities will have to work harder on making sure they effectively bring down their additions to landfills.

Tech does push boundaries of healthcare

Better patient outcomes with lower cost of healthcare can energize healthcare industry

The onus is on UAE and Gulf hospital operators to keep investing in digital solutions. It will all translate into providing optimum healthcare too.

Can troubled businesses make a comeback?

They can, but there are some initial changes that need doing to make it work

Businesses in trouble will find they need to make some harsh decisions. Point is not to hold on for too long.

UAE’s hospitals need to get cracking on sustainability

The healthcare system cannot take a gradual approach to sustainability change

Hospitals and clinics can take a closer look at their international operations - they will find there is much they can change towards being more environmentally responsible.

Rules of marketing have altered post-pandemic

Staid messaging and group-think need to be ditched for brands to reinvent

Experiences count a lot whether at a store or when facing the consumer through a smartphone screen.

There is a lot digital can do for healthcare

What is best is digital delivers users already pre-sold on a healthcare brand

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