Opinion | Editorials

Gulf News relaunch: It’s a new era

Our pages are a destination for those interested in cultural, analytical, and fun content – a compelling read for every member of our readership family

  • By Abdul Hamid Ahmad, Editor-in-Chief
  • Published: 22:24 May 31, 2012

  • Image Credit: Zarina Fernandez/Gulf News
  • Residents check out the new Gulf News in Dubai.

Gulf News, starting today, is a new experience in the world of the printed press, which is facing multiple challenges as the evolution of the digital media goes full throttle.

Competition between the traditional and digital press is cut-throat as both vie for audience – which has become increasingly globalised with open sources of information, news and analysis. Today, Gulf News comes to you in a new format – known as ‘Berliner’.*

With this move, the newspaper is again setting a trend in the region, where no other newspaper is published in this format. In recent years, several leading international newspapers have moved to Berliner as they realize that in order to stay on top in the media game, they must evolve also in format, design and, most importantly, in the content they offer their audiences.

It must be more interesting, valuable and easier to read. Certainly, our decision to go Berliner has not been dictated by the economic factors to cut the cost of printing as some might think. As we go smaller in format, we are actually adding more pages, offering readers more of the unique Gulf News content you are accustomed to. Our pages are no longer merely news pages – they are a destination for those interested in cultural, analytical, and fun content – compelling content for every member of our readership family.

There is politics, business, sports, the arts. And we are introducing special corners for health, education and technology – news and information that our readers will find useful and functional and a joy to read. In the next seven days, readers will notice that Gulf News is becoming the ultimate source of news, views, analysis and information in the most appealing package the industry can offer.

This package will be presented according to the highest international standards of design and navigation, fields in which Gulf News has always
been a pioneer. New sections are coming out during the next week in reader-friendly packages that include content that I personally believe offers great value for our readers’ money – for those who subscribe to the paper or buy it from newsstands.

Finally, what Gulf News is now offering you is being made possible by massive investments in plant and people. Our new printing press is waterless, environmentally friendly and the only one of its kind in the region. Our newsroom uses the most advanced content-gathering and publishing system. And our human resources – from journalists, editors and support staff – put the world into your hands every morning.

Those investments are being made available by our top management, which believes in the Gulf News message and appreciates the loyalty of our readers. It is you who have made Gulf News number one in the UAE and the region during the past year.

I thank the management for their unwavering support and also thank you, our readers, who are our great motivator to be on top always.

Comments (23)

  1. Added 21:52 June 1, 2012

    cute and cool...loved the new look :)

    Mohammed Zaheer, Dubai, United Arab Emirates

  2. Added 21:46 June 1, 2012

    As usual its a bit difficult to get used to a change which people never expect to happen. The new look of the paper is nice a good change but then the previous look was better and it used to actually force us to go through the newspaper. Personally i will accept there is more to read in the new edition but then as usual it wil take some time for people to get accustomed to the rejuvanated gulf news ..Lets wait and watch how people accept it :)

    Vishal, Dubai, United Arab Emirates

  3. Added 19:12 June 1, 2012

    Congratulations for this excellent format. Back in Europe, in my country of origin, all the main newspapers have evolved to similar much user friendlier format, and much Eco friendlier too! Welcome to the 21st century finally. One negative note only, regarding the volume. Wish I can see gradually less pages in future... Keep doing your excellent job, on line as well!

    José Coelho, Abu Dhabi, United Arab Emirates

  4. Added 18:54 June 1, 2012

    You have changed the format without any regard for your readers' wishes. The only option for us will be to switch over to a different paper.

    Akhilesh, Dubai, United Arab Emirates

  5. Added 18:22 June 1, 2012

    I am really disappointed with the new format Gulf News. I have been a Gulf News Subscriber for more than a decade and I really enjoyed reading, but I am sure will not renew my subscription this time unless the old format is back. I wonder why Gulf news management didn't conduct a survey to find out what readers think of the new format before implementing.

    T.MANOHARAN, DUBAI, United Arab Emirates

  6. Added 18:17 June 1, 2012

    very sad to see this format....ples bring back old one................

    Hafsal, Abudhabi, United Arab Emirates

  7. Added 18:13 June 1, 2012

    I have been your regular reader since past six years. I would like to welcome your new steps by adopting new format. I would say its so convenient to read in my hands and really i was enjoyed in the first day when i got the paper. However, there are diffrent of openion from readers regarding this and the minor diffculties which should be rectified. But really the size is internationally accepted. Congratulations.......its good steps from your side.........go ahead.

    NISHAD, ABU DHABI, United Arab Emirates

  8. Added 17:34 June 1, 2012

    Very disappointed to see the new look. Sorry, did not like it.

    Prav, Dubai, United Arab Emirates

  9. Added 17:00 June 1, 2012

    To be very honest I love the new "Berliner" size. The paper can now comfortably rest in my hands and I can read it while relaxing on my sofa. The previous paper size was too big and I always had to lay my paper on a table to read it with comfort. Thanks to the "shorter, smaller" look, it is much easier to hold on .... I can now start my mornings with a HOT cup of coffee and crisp news. =D (Yup, without a table! )

    Beena Gurdasani, Dubai, United Arab Emirates

  10. Added 16:46 June 1, 2012

    Disappointed with the new format.. Also the font used in the classifieds seems to be smaller than the previous..

    Kumar, Dubai, United Arab Emirates

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