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Sharjah Book Fair 2017 theme revealed

‘A World in My Book’ will reinforce Sharjah’s vision to emphasise the opening of windows into new cultures through books and human exchange

Gulf News

Sharjah: The Sharjah Book Authority (SBA), has announced the theme for this year’s Sharjah International Book Fair (SIBF) — ‘A World in My Book.’

Taking place from November 1 to 11 at the Expo Centre Sharjah, the theme for the 36th edition of the fair will reinforce Sharjah’s vision to emphasise the opening of windows into new cultures through books and human exchange.

Several visuals will represent the slogan for this year’s edition, with graphics representing science, history, literature, technology, astronomy and other sources of knowledge accessed through books.

This theme also builds on those dating from the fair’s inaugural event in 1981. These have highlighted the value of knowledge in the creation of a progressive and happy society and stressed the importance of reading, especially among the young generations.

Previous SIBF themes have included ‘Reading for All,’ ‘Read, You Are in Sharjah’ and ‘Read More’. Today, after three-and-a-half decades of ongoing efforts, the fair has grown to become one of the largest and most influential cultural events in the Arab region. By successfully promoting books and reading among the UAE’s populace, SIBF has also helped advance the publishing movement in Sharjah and beyond.

“For each edition of SIBF we strive to make books accessible and appealing to as wide an audience as possible. We aim to ensure that visitors to the fair go home with a renewed love for reading and that they establish it as a daily practice and a way of life,” said Khoula Al Mujaini, Head of Marketing at SBA.

Last year’s edition of SIBF was the most successful to date. Titled ‘Read More,’ SIBF 2016 hosted more than 2.31 million visitors, with the footfall figures breaking all previous records. The volume of book sales at the fair reached Dh176 million, the highest ever in its 35-year history.

SIBF 2017 will see the participation of 1,650 publishing houses from 60 countries. More than 1.5 million titles will be on display throughout the 11-day celebration of literature, knowledge and culture.

Spreading across 14,625 square metres, this year’s edition will feature 393 guests from 48 countries who will take part in more than 2,600 events.

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