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People are seen as silhouettes as they check mobile devices whilst standing against an illuminated wall bearing WhatsApp Inc's logo in this arranged photograph in London. Image Credit: Agency

Dubai: Unsuspecting residents in the UAE have been receiving promotional WhatsApp messages from a well-known hypermarket, but take caution, as it is a scam. 

The scam targets LuLu Hypermarket, and claims that customers can redeem Dh500 in shopping vouchers to celebrate its 18th anniversary. 

However, LuLu has denied any involvement in sending out these types of messages, and warned residents that the hypermarket chain always contacts its customers through its official social media accounts.

READ: Telltale signs of a scam

LuLu has now officially gone on the record, and announced that it is taking legal action against the fraudsters.

It said: "We have come to know about some incidents of attempted frauds in the name of Lulu, where the callers have identified themselves as calling on behalf of Lulu and tried to obtain certain personal and financial information of the persons, including their bank account and bank card details with the intent of defrauding them with false news of winning a prize or with some offers at Lulu".

LuLu Group have previously been a target of con artists, with the last one reported in February about free vouchers of up to Dh200,000 from LuLu Hypermarket.

"Lulu Group hereby declares that it never contacts and has not authorized anyone to contact its customers or common public for their banking, credit card or any similar details.

"The public at large is advised to exercise extreme caution while dealing with anyone asking for their bank card or other personal details and report the matter to the concerned authorities. Lulu Group has already lodged an official complaint with the concerned police authorities against such fraudsters."