Business | Technology
US firm to launch mobile TV gadgets
US-based cinematic eyewear manufacturer iMovee said it will introduce its gadgets in the Middle East this year as the region is witnessing growing popularity of mobile television.
- By Naushad K. Cherrayil, Senior Sub-Editor
- Published: 00:04 August 2, 2008
Dubai: US-based cinematic eyewear manufacturer iMovee said it will introduce its gadgets in the Middle East this year as the region is witnessing growing popularity of mobile television.
The company plans to launch three models in the UAE in October, followed by other markets.
"i-Movee has sold almost 6,000 pieces globally this year and expects to sell about 5,000 to 10,000 pieces in the Middle East," company spokeswoman Susan Black told Gulf News.
"You can watch your favourite YouTube web videos and TV shows on i-Movee. Watching mobile TV is economical as you don't have to buy expensive mobile TV phones plus you have the privilege of virtual big screen; in fact bigger than your home TV," she said.
i-Movee eyewear is compatible with almost all video devices and its advanced image scaling technology makes the low resolution, small-size web videos into high VGA quality pixel videos on a virtual 80-inch screen. Of the three models being introduced in the region, iMovee Theatre and AIBO will be introduced first, followed by the new OLED (organic LED) model in November.
The product portfolio includes super-thin light-weight OLED technology video glasses and see-through projection glasses.
The company is set to unveil several products at CES 2009 and MAC World Expo 2009.
Black said the prices for the gadget in Middle East are yet to be determined. The expected retail price will be at least $50 more than in US.
She said globally, the demand for such gadgets is high as the mobile TV is becoming more popular.
"We expect a very good demand from tech-savvy Middle East population. The future of this industry is very bright as everything is going mobile and people won't miss any opportunity of entertainment. In today's busy world people have less time to watch TV in the house and hardly get time to engage themselves in movies or TV shows," she said.
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