Business | Technology
Paris Hilton switches from BlackBerry to Sony Ericsson
Paris Hilton said she replaced her BlackBerry phone with a Sony Ericsson handset after the company sponsored her reality TV show that will be filmed in Dubai
- Bloomberg
- Published: 23:03 June 18, 2009
Dubai: Paris Hilton, heiress and socialite, said she replaced her BlackBerry phone with a Sony Ericsson handset after Sony Ericsson Mobile Communications Ltd sponsored her reality TV show that will be filmed in Dubai.
Read in-depth on Paris Hilton in Dubai
Hilton is on her first visit to the Middle East as she targets the region as a new market for her brand. She was given five Sony Ericsson handsets, Hilton said.
"One is even like a watch with a phone on it and it's so cool," she said. "So I'm switching my BlackBerry to Sony Ericsson today. Sorry BlackBerry, I'm now a Sony Ericsson user and very excited."
Hilton may also spend some time looking at property while in Dubai, she said.
"I'm here to find my best friend but I'm also here to expand my brand," she said.The second season of her BFF series, in which Hilton seeks her "best friend forever", is currently being shown on MTV.
More from Technology
More from Business
Business Editor's choice
-
Saudi-Bahraini economic ties hit new high
Whilst press reports continue speculating on a possible new political structure defining ties between Saudi Arabia and Bahrain, facts on the ground confirm ever- stronger economic ties between the two neighbours
-
Cupid targets the Fed with early tweets
Declarations range from pure romance to cute overtures and racier fare
-
Do unemployment figures flatter to deceive?
Jobseekers and recruiters give out mixed signals ranging from optimism to downright despair even as official data show recovery
