A winning big for Expo 2020 will mean a surge in technology growth in the UAE, according to Joe Tucci, the chairman, president and chief executive of EMC. Security and interactive technology will likely lead the surge.
“You’re going to have a lot more people here,” he told Gulf News. “As part of an expo, that’s what you want. That’s why you’re doing it so … you’ll need more services and the have the opportunity to understand more about what those people want while they’re here — and interact with them. People want an interactive experience no matter where they go now.”
Tucci said a website alone isn’t enough anymore. Just like sports teams, who try to find more and more ways of getting viewers involved in the games, an Expo should find more ways to share the experiences it offers.
People involved in developing technology for the Expo should be asking: “How do I get a real mobile experience to share more of what’s happening? If I can’t get tickets or I can’t get into an event, how can I share it.”
